There are WAY too many people in internet marketing today that think “great content”
is enough.They say, "if I post great stuff on my brand social media account, people
will naturally like it".
If only it were that easy…
If you’re serious about moving to the next step towards your marketing strategy, you need to be very systematic with how you create and promote your message.
Perfectly select your audience with in-depth analytics.
Possessing the knowledge of followers associated with an influencer is key to having a successful influencer marketing campaign. At Social Bond we can provide deep insightful details about your targeted audience interests, locations, ethnicities, age groups, and languages of followers for any given influencer around the world. With this information, we can link brands with the perfect influencers to amplify a campaign towards its intended audience.
Do you really trust ads these days or would you rather trust a recommendation?
What makes influencer marketing so compelling is the essence of word of mouth.
People are so much more inclined to trusting an individual that they follow than
any ad they see on the internet, TV, radio, or anywhere else.
Not only that, statistics have shown that the ROI of influencer marketing is much higher than that of traditional digital sponsored ads such as ones you see online. For every $1 spent, you can generate up to $6.50 in revenue with influencer marketing!
The truth is, advertisers can go directly to influencers, but it’s not as easy as you think…
According to research done by Altimeter Prophet, a technology research company, about 70% of marketers consider finding relevant influencers their largest influencer marketing challenge. It takes lots, and lots, of time to: